Premium packaging design

The main objective was to create packaging that could convey the value of a premium product — high-quality chunk tuna — at the very first visual contact.

We eliminated visual noise in favor of refined minimalism. Every element is intentional.
- Gold foil stamping is not about luxury, but about status.
- Spot varnish and embossing are not about decoration, but about tactile engagement.
- A clean composition emphasizes the product's advantages.

This is the result of coordinated work between design, creativity, and printing capabilities, along with a deep understanding of the product’s positioning.